What the Work Looks Like

Cofounder conflict is hard to talk about. It's personal, it's messy, and most of the time neither person can fully explain what's going wrong. That makes it hard to capture in a standard testimonial. So instead, here are real stories from real engagements, written up in enough detail that you can actually see what the work looks like from the inside.

Names and details changed. Outcomes are real.


Proactive
The Tune-Up
Two cofounders · AI data platform · 10 sessions over 5 months

They came in two months after closing their seed round. Not in crisis, but their arguments resolved suspiciously fast. The residue was building up and they wanted a framework before something actually broke.

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Ongoing
The Support System
Three cofounders · AI workflow product for finance · YC alumni · 18+ months

Three cofounders, three different friction points. There were stretches where two ganged up on the third, and the target rotated. Several blowups could have killed the company.

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Dissolution
The Breakup
Two cofounders · YC-backed cybersecurity startup · College friends · ~6 months

Devon suppressed disagreement until it erupted. Nikhil drafted long AI-generated docs to argue his points, which made Devon feel like he was "arguing with a chatbot." The business was stalling. 127 emails, one conversion.

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